How to Setup a Data Lake and Start Making SQL Queries with Adobe Analytics, AWS S3, and Athena

Follow @BikerJaredThe phrase “big data”¬†is used so often it’s almost trite. These days, nearly all large enterprises have established a data science or data integration practice that is used for analysis projects. In my experience, however, many smaller companies (or often smaller teams within large enterprises) have yet to adopt any sort of big data […]

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First Post

This is the first post on this blog. I’m hoping that a year from now, we’ll look back on this post and remember what our perspectives were like at the beginning. The intent for this blog is to provide easy to understand information that helps marketers (and possibly others) get the most out of their […]

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